Group 1 Automotive makes strong start with BCA
The new exclusive remarketing deal between Group 1 Automotive and BCA has made a strong start, selling 576 vehicles during the launch week of sales commencing 13th January.
BCA is supporting Group 1 Automotive’s used car programme with sales at BCA Blackbushe, BCA London and BCA Bedford every Friday, Thursday and Monday respectively. All vehicles are pre-sale prepared and all eligible cars are offered under the BCA Assured scheme.
Group 1 Automotive offered nearly 600 vehicles at BCA during the first week of the new sales programme with excellent results.
Made up of multiple dealership groups, Group 1 Automotive offers prestige vehicles from performance manufacturers like Audi, BMW and Jaguar to lifestyle vehicles from the likes of Kia, SEAT and ŠKODA. With dealerships operating across the East and the South East of England, Group 1 Automotive operates brands including Barons & Chandlers, think ford, Beadles and Advantage Cars.
Russell Barber, group disposals manager at Group 1 Automotive said: “This has been an excellent start to our new remarketing programme with BCA which hit the ground running on 13 January. BCA delivered massive buying power for these opening sales with hundreds of buyers participating throughout the week both in-lane and online. These first sales have set the benchmark for our partnership that shows a winning combination of high-quality stock and a focused remarketing programme will achieve great results.”
Adam Lish, head of new business Dealer UK at BCA said: “This significant remarketing partnership between Group 1 Automotive and BCA is delivering a superb selection of high quality used vehicles and generating a huge amount of interest amongst our buyers. Together with Group 1 Automotive we have put in place an innovative remarketing programme that blends physical and online channels to deliver the best possible buying power.”