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Windrush Volkswagen partners with BCA in a new remarketing deal

Windrush VW has signed an exclusive remarketing deal with BCA to manage over 1,000 vehicles a year.

The Volkswagen dealer operates showrooms and servicing facilities in Slough and Maidenhead in Berkshire, serving customers from across the Home Counties. The partnership will see vehicles sold at BCA Blackbushe every Friday.

Tim Attwood, managing director at Windrush Volkswagen, said: "BCA brings a unique mix of industry-leading technology and expertise to support our used car programme. The team at Blackbushe took the time to get to know our business and put together a remarketing programme that builds the right audience for every sale."

BCA recently announced a significant update to its Buyer app with the introduction of live bidding from mobile devices. With thousands of vehicles being sold daily, the app lets customers manage their buying with BCA.
The BCA Buyer app now lets customers bid live in all live sales across all BCA locations including e-Auctions, as well as purchase stock instantly 24/7 in fixed price 'Buy Now' sales.

Nick Tayler, BCA Business Development Manager South East commented "Windrush Volkswagen is a fast-growing business that shares our passion for innovation. We've put a blended approach to remarketing at the heart of this partnership."